$SELLOR
Michael Saylor's Shadow Persona

When Strategy SELLS,
Michul Sellor is summoned.

Michul Sellor hiding in a bush wearing a Bitcoin medallion
MICHUL · SELLOR
Total BTC Sold
4,324
coins summoned
USD Raised
$230.3M
for preferred dividends
Avg Bought Price
$75,476
per BTC · Strategy cost basis
Avg Sell Price
$53,251
per BTC · weighted
Sell Events
4
times Michul appeared
The Famous Chart, Reversed

Sellor Dispositions

Every orange dot = a moment Michul was summoned.

Sellor Dispositions
SELLS BTC Price
$0k$20k$40k$60k$80k$100k$120k$140kBTC PriceDec 22, 2022704 BTC · $11.8MMay 26–31, 202632 BTC · $2.5MJun 29–30, 20261,363 BTC · $80.8MJul 1–5, 20262,225 BTC · $135.2MAug 2020Jan 2021Jul 2021Jan 2022Jul 2022Jan 2023Jul 2023Jan 2024Jul 2024Jan 2025Jul 2025Jan 2026Jul 2026

The Sell Log

Sell Event
Dec 22, 2022
BTC
704
USD
$11.8M
AVG
~$16,776

Tax-loss harvest. Bought back more shortly after. 'Not really selling.'

Sell Event
May 26–31, 2026
BTC
32
USD
$2.5M
AVG
~$77,135

First disclosed net disposal in years. STRC dividends need coffee money.

Sell Event
Jun 29–30, 2026
BTC
1,363
USD
$80.8M
AVG
~$59,256

BTC Monetization Program activated. Michul stretches.

Sell Event
Jul 1–5, 2026
BTC
2,225
USD
$135.2M
AVG
~$60,773

Fireworks week. $216M+ dumped in 7 days. 'Active capital management.'

The Thesis

Saylor built the ultimate "never sell" brand.

Strategy is now fully backtracking: active capital management, BTC monetization, preferred-share support, dividends, buybacks, liquidity management, dilution — and potentially recurring sales pressure.

That creates the perfect meme setup. 🎭

Every time Strategy sells, dilutes, refinances, defends STRC, raises capital, or explains why "selling" is not really selling — Michul Sellor is summoned.

Don't overtrade. Don't get bored. Just hedge and win.

Prophecies of the Never-Seller

What Saylor said…

…right before Michul Sellor pressed the sell button.

You do not sell your Bitcoin.
— Michael Saylor · X · October 28, 2025
Never. No. We're not sellers. We're only acquiring and holding bitcoin. That's our strategy.
— Michael Saylor · Bloomberg · January 19, 2022
Never sell your Bitcoin.
— Michael Saylor · Every interview, ever
Sell a kidney if you must, but keep the Bitcoin.
— Michael Saylor · February 2025, during a dip

Then Strategy sold 4,324 BTC. Michul just smiled. 🌿

Contract Address
124Yn3UCD4YBb8JcyW6A2g9jjgG4Ykp8VBp7XQNQpump